Viral Videos Iceland Soccer Team - The Viking Clap

Viral Videos Iceland Soccer Team - ‘The Viking Clap’ Viral Videos: Iceland Soccer Team ‘The Viking Clap’ THE performance of Iceland’s national soccer team was the sensation of the  2016 UEFA European Championships. Drawn from a pool of just 331,733 inhabitants, the squad modestly  managed some enormous  upsets, including  its defeat of the  many-starred  and lucrative  English national team.The power of online sharing has made the Icelanders’ Viking Clap ritual a signature for gritty defiance, grace and dignity in the face of apparently insurmountable  budgetary and bookmakers’ odds. Clips  such as the above  helped to make the Viking  Clap a globally recognised trademark  on a par with New Zealand rugby’s iconic ‘haka’ wardance.Within a week of the victory over England, the Viking Clap had  assumed iconic status, and below is an epic performance of the ritual by  10,000 fans  who  gathered in Reykjavik to welcome home their heroes, incredibly, after a 5-2 defeat by France.It’s  a great example of low-cost tipping point viralityâ€"the Icelanders introduced a new ritual tha t they made even more appealing  through their sheer likability and the  utter dignity and determination of their performances, and online sharing transformed it something  at once  utterly Icelandic and globally recognisable and beloved.There is  a lesson in that story  for all of us… Video Sources:  (top)  Youtube, and (bottom)  Youtube